Destination Management

Built for the Industry, by the Industry!


With the ultimate vision of positioning Africa as an unique Tourism Destination, Ojimah’s mission is to increase the awareness of Africa among its regional and global audiences, and to attract tourists into the continent.

We have identified the need for an online marketplace that brings together Africa’s main attractions, local suppliers, international resellers, and Tourism Boards on one platform to help increase Africa’s visibility internationally, and consequently its bookings.

Our multichannel platform enables everyone to discover Africa's full range of offerings, seamlessly accessing their inventory with real time availability and instant confirmation, allowing stakeholders to create a more bespoke and customisable visitor experience for the needs of today's global traveller.

We bring together organisations that serve all aspects of the visitor experience – from lodging providers, airlines and alternative means of transport, attractions, tour operators, travel agents, and retailers – so that they can share insights into what makes their community stand out as a tourist destination.